Vista Yachting

You Cannot Step Into the Same River Twice… but why you have to anyways?

360° branding project. 

Redesign the experience in every brand touchpoint.

Build a brand reputation!

 

Client’s Brief: We want to be the traveler’s most popular cruise company in Santorini.

 

Our response: Let’s design the most authentic-Greek-salty brand in Santorini.

 

We create a mapping of every brand touchpoint. Physical, digital, and emotional. Then we put a bet to redesign everything from scratch!

 

Success! We redesign almost everything in less than six months!

 

Brand logo, visual identity, brand voice, brand vision, brand positioning, partners presentations, stationary, vista offices, collaborations, brochures, brand books, customer experience, customer gifts, digital presence, digital performance, website, booking strategy, company’s services, and probably company’s coffee provider -we are not really sure about whose this decision was this!

 

Unable to count how many solutions and touchpoints we’ve designed, the company had a massive growth in less than two years. The most important? Travelers love Vista Yachting experience more than any other sailing company in Santorini, so we become a fully booked company!

 

Today they expanded the fleet with two more catamarans joining Vista family to help them welcome more visitors.

 

We had an expansion of engagement, increase recommendation bookings, eliminate possible complaints, and build Vista yachting reputation based on new vision and techniques. Vista yachting is a case study for the Aegean new-age tourism market.

Client

  • Vista Yachting

Services

  • High Level Consulting
  • Senior Strategy
  • 360 ° Branding
  • Brand System
  • Visual Identity
  • Strategic Marketing
  • Digital Marketing
  • Performance marketing
  • Brand Storytelling
  • Social Media
  • Creative Problem Solving
  • Premium customer Experience